The Foundational Internet Marketing Platforms

Search Engine Optimization and Marketing

  • More Visitors, More Queries, More Business

    FreeFlow Marketing will develop a search engine strategy focused on one thing, getting your business found in the search engines. Through understanding our clients’ goals, we customize a search engine strategy to increase “findability”, and skyrocket the number of visitors to your website.

  • Tested Strategies to Rank Higher in the Search Engines

    It’s a fact, the higher your search engine ranking, the greater the number of visitors to your website. Our search engine strategies result in a formula to achieve exactly that. You can trust that FreeFlow Marketing will produce competitive search engine rankings for your business.

  • An Integral Component of any Internet Marketing Campaign

    Search engine optimization and marketing are the keys to getting in front of the customers looking for your product or service. Website structure, on page factors, keyword usage, ad copy and a robust inbound linking campaign are just the beginning. No, it’s not magic, it’s science! Well, actually it’s math. It’s time we get your business found. Contact us today!

Search Engine Optimization (SEO)

Location, location, location!  What if you had the opportunity to be the first, second, or third business people see every single time they look for your product or service? That’s like being on every street corner, in every city around the world. That’s SEO!

No matter how cutting edge your website may be, customers still need to find it. Search Engine Optimization is the map that helps search engines find your website, determine its relevance, and offer it up to the people searching for a relevant product or service. Whether you’re looking to attract new international clients, or looking for customers a little closer to home, search engine optimization is your real estate agent making sure you have the best possible location.

Good SEO is seamless like the cuts between shots in your favourite movie; it enhances your content without being distracting, or even noticed at all. SEO is the business of targeting the words searchers use most often to describe the product or service they are looking for on the internet.  The keywords that best describe your business are sprinkled throughout your website to enrich your content and offer useful information, while stealthily attracting the notice of the search engines.

The results are “ranking” in the search engines.  The stronger your SEO Kung-Fu, the higher the ranking.  Of course there’s many other factors that come into play such as link building, page rank, and mini-net creation, but you let us worry about that.

Let’s start putting you on those street corners today.

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Search Engine Marketing (SEM)

There are plenty of ways to attract traffic to your website: building links on other sites, publishing in article directories and using good SEO are just a few. What these methods have in common is that they are all long term strategies that can take time to earn you favour with the search engines.

When a giant like VISA wants more web traffic they don’t have the time to earn it slowly – they just go out and buy it. That’s search engine marketing (SEM), and it’s time for you to start thinking like a giant.  SEM offers targeted pay-per-click advertising in searches and Gmail, and will place your ad alongside the search engine’s top rankings for greater visibility. If that’s not impressive enough, SEM can also place your message on any relevant, targeted website selling advertising space.

The key word here is targeted.  SEM is not just about getting your company name on to searchers’ screens; it’s about getting your name on to the right screens, so that the people who see your ads are the people who need your service. Targeting your media buys to the people who are most likely to become your customers means you’re spending your marketing dollars where they’ll do the most work and generate the highest return on investment.

After all, your time really is money.

Don’t you think it’s time to start thinking like a giant?

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Internet Marketing (IM)

These days’ people look at the internet as their primary source for information and Internet Marketing is about marketing your message on, well… the Internet.

Think of it as a huge machine with many cogs attached to one motor. The Internet acts as the motor and the cogs are all of the conduits through which you can reach your customers.  These cogs, such as your website, blog and social profiles to name just a few, are all places we can show you off to your customers.  These cogs let us increase your reach by going out and participating where your potential customers like to hang out on the net.

Each will work on its own but using them all and leveraging them to work harmoniously together lets you cover more ground… and fast! Ever heard the saying “The whole is greater than the sum of its parts”? Well the internet is one area where that certainly applies!

When executed properly, internet marketing keeps your name first in your customers’ minds, and enables them share your name with their friends, who share your name with their cousins, who… you get the idea. There’s a lot more to it, like sales funnels, marketing channels and content creation – but luckily for you, we’re experts at that stuff too.

If your business isn’t being driven by the Internet yet, you should be getting really excited about what we can do for you.

We understand the machine that is Internet Marketing, and can help you make the most of it, one cog at a time.

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Not sure if this is the right fit for your business? Want to know more? We love talking with business owners regarding how the internet can help them earn more while working smarter. Fill out the form below or give us a call today! Absolutely no obligation or cost. Call today!

FreeFlow Marketing Inc.

1970 Bloor St. W, Suite 15
Toronto, ON, Canada, M6P 3K9

Tel: 416.578.5314

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